About Us

Texas Country Music lifestyle brand

Honky Tonk Road Apparel & Provisions

WE ARE THE Texas Country Music Lifestyle brand.  Honky Tonk Road encompasses the spirit and the journey of country music paved by the Outlaws and Legends of country music and rebuilt by the Young Guns after New Nashville destroyed it.

All the designs and ideas come while listening to Texas Country and driveway drinking or riding the backroads.

100 % Red Dirt Country Music Real Texas Country

Our Mission

Our mission is as simple as two-step’n in a Texas Honky Tonk: have fun, enjoy life, and bring together all you fine folks who live and breathe Texas country music.

So let's kick up some dust, dance like nobody's watching, and put the "country" back in country music, one t-shirt at a time!

History of Red Dirt Country Music.

The roots of Red Dirt Music can be traced back to the late '70s and the legendary figure known as the "Godfather of Red Dirt Music," Bob Childers (R.I.P.). However, when it comes to the 'Texas' in Texas Red Dirt Music, we believe it finds its beginnings with the Outlaw Country icons like Willie Nelson and Waylon Jennings (to name a few among many). These trailblazers fused traditional country tunes with the raw energy of rock and roll, crafting a sound that resonated deeply with the Lone Star State's spirit.

As the 1980s and 1990s unfolded, a fresh wave of Texan musicians, including legends such as King George, Robert Earl Keen, Pat Green, and Cory Morrow, stepped onto the scene. They carried forward the legacy of their predecessors, infusing their music with blues, folk, and Americana influences, thus etching an even more unmistakably Texan sound into the musical landscape.

Today, Texas Country Music thrives vibrantly, with contemporary stars like Cody Johnson, Wade Bowen, Randy Rogers Band, Cody Jinks, and Casey Donahew, just to scratch the surface of a rich roster. The appeal of Texas Country Music has transcended state borders, with Red Dirt festivals and concerts sprouting up across the United States and even stretching internationally.

Honky Tonk Road Apparel & Provisions celebrates the Outlaws and Legends while embracing the spirit of today's young guns!

#KeepCountryMusicCountry #AlwaysOnTexasTime